Virgin Media is treating its TV customers to a special offer this month by providing free access to 14 premium Asian TV channels. The promotion, which includes popular channels like Utsav Gold HD, Sony TV HD, and B4U Movies, is part of the Asian Mela bundle usually priced at £12 per month. The complimentary channels will be automatically added to Virgin TV 360 and Stream boxes at no extra charge until July 31, requiring no action from customers. Viewers can enjoy a variety of content ranging from blockbuster films to reality shows and family entertainment. Some of the notable programs available include Anupama, Khatron Ke Khiladi, and India’s Best Dancer. A Virgin Media O2 spokesperson mentioned that the offer aims to celebrate South Asian Heritage Month and provide families with a diverse range of entertainment options throughout July.