The Winter Olympics in Milan Cortina have garnered attention not only for the exceptional athletic performances but also for the reasonable food prices available to fans. As the Games kick off with the opening ceremony scheduled for Friday, Team GB aims to surpass their previous medal achievements in Beijing, where they secured a gold and silver medal. UK Sport has set a target range of three to seven medals for the current Winter Olympics.
Viewers can catch all the action on BBC and TNT Sports over the next few weeks. Unlike many major sporting events that often feature inflated food and beverage prices, the Winter Games have been commended for offering more budget-friendly options, as highlighted on social media.
Among the offerings, an nduja pizza is priced at around £7.82, while margherita, ham and cheese, and vegetarian pizzas are all priced at £6.95 each. Similarly, a gluten-free sandwich is also available at the same price point. For beverages, americano coffee and hot tea are priced at £2.62, while prosecco costs £6.95 and a spritz cocktail is available for £7.82.
Snack options include crisps for £2.61, popcorn for £2.17, candy for £1.74, assorted muffins for £3.04, and a gluten-free brownie for £3.48. Additionally, a selection of burgers, including cheeseburger, cheese and bacon burger, chicken burger, and vegetarian burger, are priced at £8.69 each, with a classic hot dog priced at £6.95.
Social media users have lauded the Winter Games for their reasonable food prices, with many expressing surprise at the affordability compared to other sporting events. The general consensus is that the pricing at the Winter Games is a bargain, especially in comparison to events in England and the United States.
The Milano Cortina 2026 Winter Olympic Games will run from February 6-22, with fans able to stream over 850 hours of live action on discovery+ via Prime Video. Throughout the Games, a £3.99 discovery+ Entertainment subscription will grant access to TNT Sports 2, providing around-the-clock Olympic coverage.