In a bid to offer more choices for households seeking TV access without ongoing fees, Freely has expanded its service options since its launch in 2024. Originally limited to select new TVs, the platform has now broadened its reach with manufacturers like Hisense, Toshiba, and Sharp incorporating Freely into their screens over the past 18 months. Previously, viewers had to purchase a new TV from a tech retailer to access live and on-demand content via Freely.
A recent development by Manhattan’s technology team has introduced a new Freely-enabled set-top box named Aero 4K. This device provides free access to over 60 live channels and on-demand content, eliminating the need for costly subscriptions. The Aero 4K also offers features such as voice search, personalized recommendations, a comprehensive TV guide, and the capability to pause live broadcasts. Additionally, users with subscriptions to streaming services like Disney+ and Netflix can access these apps through the set-top box.
Priced at £69.99, the Aero 4K has garnered significant popularity. Currys, the first UK retailer to offer the Manhattan Aero 4K, reported that the device quickly sold out. However, it is expected to be restocked soon. Interested customers can sign up on the Currys website to receive notifications when the Aero 4K becomes available again. Furthermore, other retailers like Amazon and John Lewis are anticipated to start selling the device in the near future.
Upon restocking, the Aero 4K will compete with devices such as Virgin’s Stream box and Sky Stream, all of which enable content delivery over the internet without the need for traditional aerials or dishes. Transitioning to streaming offers benefits like simplified installation processes without requiring professional assistance and frequent software updates.
The TV landscape is evolving rapidly, evident by Freely’s recent announcement of surpassing one million users. As more viewers shift away from conventional viewing methods towards streaming, the user base is expected to continue growing.